Re: [CH] Now what!!??

Stephanie Bridges (
Tue, 5 May 1998 11:01:43 -0500 (CDT)

On Tue, 5 May 1998, Senor Chile Monger wrote:

> I was watching the idiot box last night and saw an ad for  the "Fiesta
> Whopper" at Burger King,  pepper cheese, 'spicy' sauce, seasoned fries (No
> mention of the drink, but it undoubtedly is Tecate spiked with El Yucateco
> ;-).  Is this one of those niche market tests or has anyone in different
> marketing areas seen this.   My coordinates are the Point Concepcion area
> of California (Lompoc).  

I think Iowa probably qualifies as a different marketing area. ;-)  I saw
it the other night as well.  I thought I might give it a try, doubt it's
hot though.

Steph in Ames