Easy now, old feller! :-) No two people are going to define hot the same way. I've just spent the last two weeks at our State Fair explaining that to folks. There are no industry standards for defining what is 'hot'. It is left up to each manufacturer based on their own definitions. I've had MANY MANY a self declared chile-head state that the Death Sauce was plenty hot enough for them. Heck, I even had a lot of them squawk at my mild as being "hot enough & I like hot stuff". I learned a long time ago the world doesn't revolve around my definition of things :-P Blair is as upstanding a person as you will meet in this business. One of the few commerical people still opting to make his sauces here rather than in Costa Rica. There's also a good chance that there's some of my chiles in that bottle of Death Sauce you tried. He is one of my better customers & I've an acre of chocolate habaneros in the ground for him this year. His Death Sauce was also named many years ago, before the habanero craze, back when people thought Tabasco was an after life experience. If you have one of his newer bottles (he upped the heat level a few years back) than you have something that I also would consider and label as 'hot' as well. Not unpleasantly so, just a nice every day kind of heat level & one that I don't care to exceed on regular occasion. The problem we manufacturers have is that the world isn't made up of upper level Chileheads like yourself- we must take into consideration what the general public would consider as hot. I tell folks at the shows that I do that there are over 1 million questions that can be asked about chile peppers & I can answer all of them except one: Is this hot? -Jim C Mild to Wild(R)